Christoff.ai

Tattu

restaurants•
London
London

Tattu

The Now Building Rooftop, Outernet, Denmark St, London WC2H 0LA, United Kingdom, UK

Interactive map
Christoff

Christoff's Take

Insider review

Perched atop The Now Building at Outernet, Tattu has transformed London's entertainment quarter into an unlikely culinary hotspot. This isn't just dinner – it's a meticulously orchestrated social media experience where contemporary Chinese cuisine meets rooftop drama, and every plate arrives as if it's auditioning for your Instagram feed.

Tattu London: Where Chinese Fine Dining Meets Rooftop Theatre

The Instagram sensation that's turned Denmark Street into a viral dining destination

My Honest Review

Atmosphere & Ambiance

With sophistication scores hitting 9.5 out of 10, Tattu delivers an atmosphere that's pure theatrical luxury. The rooftop setting provides panoramic London skyline views that transform throughout the day, reaching peak magic during golden hour. The interior design is crafted with surgical precision for social media perfection – from lighting that flatters every angle to backdrops that scream viral content. The energy level sits at a lively 7.5, creating a buzz that's sophisticated rather than raucous. This is aesthetic dining taken to its logical extreme, where every element from the furniture placement to the ambient lighting serves the dual purpose of creating atmosphere and generating shareable moments. The trendy factor maxes out at 9.5, making it clear this is very much a cutting-edge experience rather than traditional fine dining. It's structured rather than relaxed, with an energy that suggests everything is choreographed for maximum impact.

Food & Drink

The cuisine here is contemporary Chinese with artistic presentation that transforms each dish into edible theatre. Every plate arrives as what the locals call 'edible art' – expect dramatic dry ice reveals and gold leaf details that make ordering feel like unlocking achievements in a luxury game. The artistic plating isn't just Instagram bait; it represents a genuine fusion approach that balances authentic Chinese flavors with modern culinary innovation. The kitchen clearly understands that in this venue, presentation and taste must work in perfect harmony. Each dish is designed to be a photo opportunity first, but the contemporary Chinese cuisine foundation ensures substance backs up the style. The viral nature of their food presentations has made them a TikTok sensation, with dishes that are engineered for social sharing while maintaining the culinary integrity expected at this price point.

Service & Experience

The service operates with the precision you'd expect from a venue with such high sophistication scores. Staff understand they're not just serving food but facilitating an experience designed for social media success. The team is clearly trained to work around the constant photography and content creation that defines the Tattu experience. However, with structured rather than relaxed service style, don't expect the warm familiarity of a neighborhood spot. The service is professional and efficient, designed to support the venue's role as a viral hotspot while maintaining the luxury standards that justify the premium pricing. Given the influencer-favorite status, the staff are well-versed in accommodating the specific needs of content creators and social media enthusiasts.

Value for Money

At £200+ per person minimum spend, plus mandatory service charges and premium drink markups, Tattu sits firmly in splurge-worthy territory. The price level of 3 out of 4 reflects the premium positioning, and you're paying as much for the experience and location as you are for the food. The rooftop views, Instagram-worthy presentations, and viral-hotspot status come with a corresponding price tag that places this firmly in special occasion territory. For what you pay, you're getting theatrical dining, prime London views, and social media content that could fuel your feeds for weeks. Whether that represents value depends entirely on how much you prize the aesthetic dining experience and viral-worthy content over pure culinary value. This is luxury experience pricing where the entire package – location, presentation, atmosphere, and bragging rights – justifies the cost for the target audience.

Insider Tips

Best Time to Visit

Book the 6:30pm slot for optimal golden hour lighting when the rooftop views reach peak Instagram potential. The venue operates Monday-Thursday 12pm-11pm, Friday-Saturday 12pm-1am, and Sunday 12pm-11pm. Avoid peak weekend dinner slots unless you've booked well in advance, as the viral hotspot status means availability is limited.

What to Focus On

Focus on dishes with the most dramatic presentations – anything featuring dry ice reveals or gold leaf details will provide maximum social media impact. The artistic plating means every dish is designed to be photogenic, so order based on your content creation goals as much as your taste preferences.

Christoff's Insider Tips

Request terrace seating specifically when booking to maximize both city views and natural lighting for photosThe 6:30pm time slot offers the perfect golden hour lighting that influencers and content creators specifically targetCome prepared for the mandatory service charge and premium drink pricing – the £200+ per person spend adds up quickly with cocktails

The Final Verdict

Tattu delivers exactly what it promises – a viral-worthy dining experience where contemporary Chinese cuisine meets rooftop luxury. With uniqueness scores of 8.5 and trendy factor maxing out at 9.5, this is undeniably a special destination that's earned its influencer-favorite status. The combination of panoramic London views, theatrical food presentation, and Instagram-ready atmosphere creates an experience that's pure social media gold. However, the premium pricing and structured atmosphere mean this is very much a special occasion destination rather than a regular dining spot. If you're seeking authentic, understated Chinese cuisine, look elsewhere. But if you want an aesthetic dining experience that will dominate your social feeds while delivering genuinely innovative contemporary Chinese food, Tattu succeeds brilliantly at its ambitious brief.

Christoff's Rating:
7.8/10

Perfect For:

Social media influencers and content creators seeking viral-worthy dining experiencesCouples planning special occasions who want impressive city views with their dinnerGroups celebrating milestones who don't mind splurging for Instagram-perfect moments

Quick Details

1

Tattu

⭐️ Instagram worthy
⭐️ Viral hotspot
⭐️ Artistic presentation
🏙️ Rooftop dining
🇨🇳 Chinese fusion

Every dish arrives as edible art with dramatic dry ice reveals and gold leaf details at this Instagram phenomenon perched atop Denmark Street. Tattu has become a viral sensation across TikTok and social platforms, but the substance matches the style. Contemporary Chinese cuisine receives artistic presentation that makes every course a photo opportunity, while the rooftop location in London's entertainment district provides stunning city views. The meticulously designed interior creates atmosphere that's both sophisticated and social media-ready, understanding modern celebration culture's visual component. Located in the heart of London's music scene, the venue attracts influencers and trendsetters who appreciate both aesthetic appeal and authentic flavors. The cutting-edge approach to Chinese cuisine combines traditional techniques with modern innovation, creating celebration experiences that feel genuinely special rather than merely performative.

What's Great

✓ Every dish designed as edible art with dramatic presentation

✓ Rooftop terrace offers panoramic London skyline views

Keep in Mind

× Expect £200+ per person minimum with premium drink pricing

Christoff

Christoff's Tip:

Book 6:30pm slot for golden hour lighting and request terrace seating for maximum impact

Vibe check scores

Trendiness
Sophistication
Noise Level
Uniqueness

Venue details

🕐"Mon-Thu: 12pm-11pm, Fri-Sat: 12pm-1am, Sun: 12pm-11pm"
📍The Now Building Rooftop, Outernet, Denmark St, London WC2H 0LA, United Kingdom, UK
💷££££
📞+44 20 3778 1985
🌐Website

Featured In My Guides

Tattu has been featured in 1 of my curated guides. Here's where you can find more context and discover similar spots.

London's Celebration Restaurant Secrets: 9 Places That Matter reference image

London's Celebration Restaurant Secrets: 9 Places That Matter

restaurants in london•
Aug 21, 2025
← More restaurants in London← Explore all of London